Is Direct Cellars Scam Or Great Money Making Opportunity?

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Is Direct Cellars Scam

Hi! Welcome To Our Direct Cellars Review

If you have an eye for good wine then I am not surprised Direct Cellars caught your attention.

But will it turn out to be a great business opportunity for you to earn consistent income or is Direct Cellars scam only out to exploit you?

I want to first commend you for taking the time to research this product, it is the best way to avoid scams online.

And in this detailed review, we will walk you through what is Direct Cellars about, how does it work, and its compensation plan, to help you decide if it is the right business model for you.


Product At A Glance

Name: Direct Cellars

Owner: David DiStefano


Price: $49.95 to $499.99

Rated: 3.5/5.0

Before we proceed, Let Us Show You A Legit Program That Can Help You Start Earning $100s To $1000s/Month Online.

What Is Direct Cellars About

Direct Cellars is an MLM wine distribution company or club as they chose to call it, that offers you the opportunity to experience the taste of different selections of wine.

It was founded by David DiStefano in 2014, and not until 2016 did it start its network distribution, business model.

The company is based at different regions of the world; United States, United Kingdom, Canada, Australia and Germany, etc.

What they do is the distribution of different kinds of wines sourced from wineries from all around the world.

They claim their selection of wines is hand-picked by highly trained tasters.

How Does Direct Cellars Work

The company deals in the distribution of different kinds of wines (more like a membership kind of thing) and you will need to buy into one of their available packages to become a part of the wine club/member.

You can choose to be just a customer and go with the monthly plan and have different wines delivered to you monthly.

Or you chose to become an affiliate and proceed with both direct sales and recruitment.

For every wine order they deliver to you, they include its profile and the name of the winery it was created in.

Once you purchase your membership, you have access to the specific number of wines available for that membership at a discounted rate.

You can then promote/market your wines.

For every sale you make, you will earn a commission

There are also discounts for reorders, depending of course on which membership level you belong.




How Can I Make Money With Direct Cellars

The two main ways to make money with Direct Cellars is by sales/ distribution of wines and also by recruiting people to do the same too.

Direct Sales

You can make money by making sales directly, without any involvement.

These direct sales will earn you 20% commission.


This is where the making money lies in MLM businesses

When you recruit people to join Direct Cellars, you will earn a commission from whatever those people make.

These people are said to be your downline

For example, you recruit 5 people who in turn recruit 5 people each (making 25 people in your downline)

If each of them also recruits a different number of people, this builds up your downline…

The more people recruited, the more your downline grows.

And For every one of these people who makes sales, you will get a certain percentage of that sale as commission.

So you can imagine the income potentials this has for you.

And why it is the more lucrative way to succeed with MLM.

But like always, the problem remains to be able to recruit people to build that downline.

Direct Cellars Compensation Plan

Direct Sale Commission

For direct sales where you can sell as retail, you will earn about $20 for each bottle.

Recruitment Compensation

For every one of your referral who purchases the premium level at @ $249.95, you will earn $125

For each of your referral who purchases the Elite level, you will earn $250.

Residual Binary Compensation

Direct Cellars offers residual commissions that are paid using the MLM binary compensation plan.

This residual compensation is paid weekly.

The amount you can earn depends on where you are ranked on the binary pay plan.


These are the ranking levels:

>>>Wine Enthusiast Rank — you will earn 6% of your weaker leg volume every week.

>>>Wine Citric Rank — you will earn 8% on your weaker leg volume every week.

>>>Wine Specialist Rank — you will get 10% on your weaker leg volume every week

>>>Wine Expert Rank — you will get 12% on your weaker leg volume every week

>>>wine Connoisseur Rank — you will get 14% on your weaker leg volume every week.

>>>Wine Aficionado Rank — you will get 16% on your weaker leg volume every week

>>>Wine Master Rank — you get 18% on your weaker leg volume every week.

>>>Master Cellar Rank — you will get 20% on your weaker leg volume every week.

Below is a video that gives you full details of the compensation plan and how it works.

So if you are interested in this business model, do well to check out what it fully has to offer you.



Direct Cellars Compensation Plan from Direct Cellars on Vimeo.


The amount you pay will determine what level you will operate in, there are three different levels:

Monthly Membership

2 bottles of wine @ $49.95

4 bottles of wine @ $79.95

6 bottles of wine @ $99.95

VIP Rewards Membership

You will be required to pay an annual fee of $25

>>.And you will also get:

>>>Wine Whisperer Ebook

>>>$25 off case orders

>>>$25 if you upgrade to brand partner within 30 days.

>>>Quarterly gifts and surprises.

>>>Free anniversary order yearly.

Affiliate Member

To join as an affiliate, there are two levels to choose from:

Premium Level

4 bottles @ $249.95 with 20% discount on reorders.

Elite Level

12 bottles @ $499.95 with 40% discount on reorders.

You must also maintain authorship of $79.95/month, sponsor and maintain 2 active members to remain qualified to earn from the compensation plan.

Is Direct Cellars Right For Me

This is a very serious question you need to ask yourself before getting involved in this business model.

MLM is often frowned at because most times it always turns out to be a pyramid scheme or even when legit majority of the people who get involved ends up losing their money rather than earning more.

The owners and the people in the upper levels end up being those that benefit from the whole setting.

The main reason MLM isn’t favourable is that the percentage of commission offered isn’t always favourable, hence the need to recruit people to earn more.

And as time goes by, fewer people are interested in joining or those who already joined and are unable to recruit others to get tired and quit.

When this happens, all the money they already invested is lost on them.

And this will, in turn, affect the downline of whoever recruited them.

Now imagine when this keeps happening and hundreds of people give up and quiet.

That means at some point the company may not be able to hold up on its compensation plan or even have enough to pay commissions.

Which results in most MLMs folding up after a couple of years.

For more clarification on your success rate with MLM business check this out.

So you need to ask yourself…

Do I have the capacity to recruit people?

Am I a good salesperson

Do I have what it takes to build and maintain a downline?

Do I have what it takes to get Social and market Direct Cellars?

Above all, do I have the money to invest in the higher levels to be able to earn something reasonable?

So do you have what it takes to hold this forte?

If not, then I guess this is definitely not for you.



Is Direct Cellars Scam

Varieties of Wine


  • legit MLM
  • You can earn better if you can recruit people
  • A good way to save on wine membership.


  • You can end up losing money instead of earning it
  • You must purchase a package to become a wine club member.

In Conclusion

Is Direct Cellars a scam?

No, it is not.

But that doesn’t make it any easier to succeed with it.

Seriously if you are not good with any of the above mentioned on how to succeed, then no need wasting your time with this.

On the other hand, if you love dealing in the wine business, it would be easier for you to build a website, write about wines not just limited to Direct Cellars and then monetize your website/blog, through affiliate marketing.

This is a much easier way to go because you will have people coming to you rather than you running after them to patronise you.

For more details on this, check our next section below.



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Until We stumbled upon a post just like this one you are reading, that encouraged us to do exactly what I am encouraging you to do right now.

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It is not a get-rich-quick scheme, and it takes time and effort to start seeing positive results.

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Is Direct Cellars Scam


Well, there you have it.

Hope you found this post helpful?

Kindly share to help others.

What’s your take on this review of Is Direct Cellars Scam?

Or do you have any questions/experiences to share with us?

Drop them in the comment section below and we will gladly get back to you soonest.


Categories: Legit MLM


Juan Felipe · October 21, 2019 at 3:22 am


I had never heard of the direct cellars, I found it pretty interesting! I liked a lot all about the business and the information you proided was probably enough to make me go and check to know more about the topic and probably participate in it. SO once again thank you for all the information that you provided!

Take care.

Steve · October 21, 2019 at 3:38 am

I am usually very cautious when it comes to MLM companies, but it seems like this one is pretty legitimate. It comes with the same shortcomings that most MLM companies do, but it certainly doesn’t seem like a scam. I suppose if you really enjoy wine and have circles of friends or family who do as well, this could be something that is worthy of your time. There is always that risk of losing money as you try to recruit that is troublesome. Thanks for the review!

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